commarch blog


September 15, 2020 - By Dean Horowitz

Karma. The lifecycle. The sense that every day is the same as the last. It’s easy to get the feeling that you’re not making progress. Just spinning wheels.

Just remember you are still creating. Each turn of the wheel. Each change in your fingers and hands. The creation of your life is being formed. Pop ceramicist Ka Kwong Hui, best known for his collaborations with Roy Lichtenstein, once said “creation is in how you breathe. Breathe carefully.” Circles, especially ones revolving. Are we creating or spinning according to someone else’s hands?

Stumblin’ around, you’ve been guessing your direction Next step, you can’t see at all And I don’t have a name, I don’t have a name, no Who am I to blame? Who am I to blame though? And I cannot be changed, I cannot be changed, no Trust me, I’ve tried I just end up right at the start of the line Drawin’ circles CIRCLES, by Mac Miller. Released posthumously.

This issue marks the first full cycle of Commercial Architecture being commARCH. While the title is around 20 years old, it has quickly evolved into not only showcasing the best in products, case studies and thinking, but also the inspirations we require to execute our most successful work.

commARCH conducts ongoing surveys of its key audience members on what information they most want and in what platform they want it delivered. Many things were missing in the content landscape, and attention to the pre-design phase was one of them. Sun Tzu’s “Every battle is won before it is fought.”

We place great emphasis on dialogues that will provide confidence and options, as you continue to create your life and a built world for others.

Ancient cultures connected the “ring finger” with the heart. The ring then symbolizes infinite love between the couple, and what your hands offer.

Enjoy this issue of commARCH, and its digital presence where most content begins, because the realization of your potential is of the most importance.


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This commARCH White Paper focuses on how Wood shows psychological and physiological benefits, according to research. Wood has been used as a building material for millennia, but its benefits to people who live, work, and gather in the built environment are only beginning to be understood. Researchers are discovering that wood can contribute to the health and wellbeing of building occupants. While many people would agree that wood is visually pleasing, its aesthetic properties affect humans on a deeper level. Can the use of natural elements in building design enhance moods and reduce stress? Can they improve focus, creating environments that enhance productivity and learning? In this white paper, we’ll examine the benefits of an emerging design approach, and the science behind it